TripAdvisor has released its annual Travellers’
Choice awards for “Destinations on the Rise.”
Japan’s Ishigaki was crowned the top trending
destination in the world for 2018.
The sandy white island is popular among snorkellers and
Ishigaki, a stunning white island in Japan’s Okinawa archipelago,
is the top trending travel destination for 2018 on TripAdvisor —
but you’d be forgiven for never having heard of it.
The Japanese island has topped TripAdvisor’s “Destinations on the
Rise” list, which, as part of its sixth annual Travellers’ Choice
awards, used an algorithm that measured the year-on-year
increase in positive TripAdvisor traveller feadback around
accommodation, restaurants, and attractions, as well as increased
Ishigaki is the largest of the Yaeyama Islands in Japan’s Okinawa
Prefecture and is home to many sandy white beaches, rare coral,
mountains, and mangrove forests.
It’s a popular destination with snorkellers and foodies, and is
known for its speciality Yaeyama soba noodles, which are made of
flour instead of the more traditional buckwheat, according to
The average price for a night’s stay in a hotel on the island is
£114· One of TripAdvisor’s best-rated value hotels is the
Art Hotel Ishigaki, which costs from £87 per night in June.
Okinawa has been tipped as the new Bali or Hawaii, and
international tourism is growing fast. Bloomberg previously reported
that the number of visitors to Okinawa rose 10.5% to 8.77 million
in 2016, according to Okinawa prefecture data. This compares to
the 8.93 million visitors that went to Hawaii that year,
representing an increase of 2.9% comparatively.
Here are the top 10 “Destinations on the Rise” in 2018,
according to TripAdvisor:
1. Ishigaki, Japan.
2. Kapaa, Hawaii.
3. Nairobi, Kenya.
4. Halifax, Canada.
5. Gdańsk, Poland.
6. San Jose, Costa Rica.
7. Riga, Latvia.
8. Rovinj, Croatia.
9. Nerja, Spain.
10. Casablanca, Morocco.